Jane Webb had a problem. Her expensive bras kept getting ruined in her suitcase when she travelled. No matter how she packed them, they would always arrive dented and creased. She searched everywhere for a product that could protect her bras when she travelled, but no matter where she looked, no one had the solution.
That’s how the idea for the Bra Bag began…. out of necessity.
At the time, Jane was a stay-at-home Mom with her two daughters, and had no formal business training. Not really knowing how to start, Jane enrolled in a business start-up program, and away she went.
Jane signed up with a product development company to get the idea off the ground. After many months of failed product designs, and many hours of ‘tweaking’, the Bra Bag was born!
Jane applied for a patent design for the Bra Bag, and registered her trademark, and she took off!
Just 3 years later, the Bra Bag is sold in over 10 countries around the world and is now joined by the Buxom Bra Bag, for bras up to a ‘G’ cup, and the newly launched Panty Pak… which keeps your ‘clean’ and ‘not so clean’ panties in their respective spots when travelling. No more plastic bags or embarrassing moments at the Customs counter!
Jane’s products have been featured on The Today Show, The Rachael Ray Show, and the celebrity sought after Spanx company asked Jane to help them in launching their new Bra-llelujah at the Golden Globes! It has been quite a ride for Jane and her family, and the best is yet to come. With new ideas already in the works, stay tuned for more fabulous and innovative products to come…..
